Marketing specialist (community)

We’re looking for a rockstar community marketer to join us at Hugo.dog and help us shape and implement the go-to-market strategy of the brand, with a particular focus on building an engaged community.

About Hugo.dog

Hugo is a newly founded R&D startup with backing from the National Center for Research and Development (NCBR).

Hugo exists to make dogs happy. We’re building a state-of-the-art technology which encompasses the Internet of Things, Machine Learning and mobile applications to help dog owners understand the habits and needs of their pets, and make their life a truly enjoyable experience.

What you’ll do

• Brainstorm and execute the market entry strategy
• Build an engaged, online community prior to official, public launch
• Research and update the profile of the key target personas
• Occasionally run wide-reach paid Facebook Ads and Google Ads campaigns to increase the brand awareness and scale the community

Essential skills

• Proficiency in spoken and written English
• Perfect communication skills
• High level of emotional intelligence
• Knowledge of basic psychology and the dynamics of online communities
• Inquisitive mind and basic analytical skills
• Conscientiousness and punctuality

Desirable skill

• Knowledge of performance marketing strategies (Google Ads, Facebook Ads,Twitter Ads) across engagement and reach KPI’s

And lots of love for dogs, obviously! 🐕

What we offer

• Exciting opportunity to co-create an innovative app and engaged community from the grounds up
• Work together with domain experts from the areas of product development, machine learning, electronics and business development
• Competitive salary of 3-5k net (contract rate based on experience; B2B preferred, but contract of employment with an equivalent rate is OK too!)

This is a remote position with occasional f2f meetings, but if you’re based in Warsaw we encourage you to work with us in the office (WeWork, Krucza 50).